Question 1

What makes dmk Publicity different from larger PR agencies?

Accepted Answer

We stay intentionally small. That means no junior handoffs, no templated strategies, and no inflated retainers. Clients work directly with CEO and Owner Denise Kovalevich on every aspect of strategy, writing, and execution—resulting in smarter messaging and more meaningful results.

Question 2

Do you specialize in writing

Accepted Answer

Yes. Writing is the foundation of everything we do. From press releases and pitches to executive messaging, artist bios, and thought leadership, we believe strong writing is what turns attention into impact.

Question 3

Do you offer project-based work or retainers?

Accepted Answer

We offer both. Some clients engage us for defined projects like media kit/EPK development or album releases, while others prefer ongoing strategic support through a monthly retainer. We’ll recommend the structure that best fits your goals and timeline.

Question 4

Will I be working directly with you?

Accepted Answer

Yes. Every client works directly with CEO and Owner Denise Kovalevich from start to finish. We don’t outsource your voice or pass your work down the line.

Question 5

Do you guarantee media placement?

Accepted Answer

No—and any firm that does should raise red flags. We guarantee thoughtful strategy, strong writing, and targeted pitching, but earned media depends on timing, relevance, and editorial discretion.

Question 6

How do we get started?

Accepted Answer

It starts with a conversation. We’ll discuss your goals, challenges, and timeline to determine if dmk Publicity is the right fit—and if so, how we can best support you.

Question 7

What makes dmk Publicity different from larger PR agencies?

Accepted Answer

We stay intentionally small. That means no junior handoffs, no templated strategies, and no inflated retainers. Clients work directly with CEO and Owner Denise Kovalevich on every aspect of strategy, writing, and execution—resulting in smarter messaging and more meaningful results.

Question 8

Do you specialize in writing?

Accepted Answer

Yes. Writing is the foundation of everything we do. From press releases and pitches to executive messaging, artist bios, and thought leadership, we believe strong writing is what turns attention into impact.

Question 9

What types of clients do you work with?

Accepted Answer

We work with artists, brands, businesses, nonprofits, and government organizations. Our clients range from emerging talent to established institutions—united by a need for clear messaging, credible visibility, and strategic communications.

Question 10

Do you work outside the music and entertainment industry?

Accepted Answer

Absolutely. While we have deep roots in music and entertainment, we also have extensive experience in retail, business, and government communications, where precision, credibility, and messaging discipline are critical.

Question 11

What services do you offer?

Accepted Answer

Our services include media relations, press strategy, writing and messaging, music and entertainment publicity, business and retail communications, government and public sector communications, reputation management, and strategic consulting.

Question 12

Do you offer project-based work or retainers?

Accepted Answer

We offer both. Some clients engage us for defined projects like media kit/EPK development or album releases, while others prefer ongoing strategic support through a monthly retainer. We’ll recommend the structure that best fits your goals and timeline.

Question 13

Will I be working directly with you?

Accepted Answer

Yes. Every client works directly with CEO and Owner Denise Kovalevich from start to finish. We don’t outsource your voice or pass your work down the line.

Question 14

How do you measure success?

Accepted Answer

Success looks different for every client. We focus on meaningful outcomes—quality media placements, message alignment, increased credibility, and long-term brand positioning—not vanity metrics or empty impressions.

Question 15

Do you guarantee media placement?

Accepted Answer

No—and any firm that does should raise red flags. We guarantee thoughtful strategy, strong writing, and targeted pitching, but earned media depends on timing, relevance, and editorial discretion.

Question 16

How long does it take to see results?

Accepted Answer

Some results can happen quickly, especially around announcements or launches. Others—like reputation-building and thought leadership—are cumulative. We’re honest about timelines and focus on sustainable visibility, not short-term hype.

Question 17

Do you work with startups or emerging artists?

Accepted Answer

Yes. We enjoy working with clients who are building something meaningful and are ready to invest in their story. The key is alignment, readiness, and clear goals.

Question 18

How do we get started?

Accepted Answer

It starts with a conversation. We’ll discuss your goals, challenges, and timeline to determine if dmk Publicity is the right fit—and if so, how we can best support you.

Question 19

What’s the best way to contact you?

Accepted Answer

E-mail is always best and we promise a direct response within 24 hours. Please reach out to CEO and Owner Denise Kovalevich directly at Denise@dmkpublicity.com.(mailto:Denise@dmkpublicity.com)

frequently asked questions